David Mallon and Karin Önder‘s “not so model” Souvenir Official has launched its newest vary of “opinion-wear” known as “EUnify — Mission Peace.”

The label was based in March 2017 in Berlin as a touch upon the UK’s Brexit vote. Since then, Memento Official has developed attire that makes an announcement in activism, supporting youth tradition with one other instrument for political activation.

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Vitali Gelwich has captured the brand new assortment in Berlin, enlisting the town’s youth motion to be documented of their day-to-day life. Gelwich makes use of an analog digital camera to additional add to the sweetness and brutality of Berlin. The lookbook encompasses a various solid of fashions coming collectively in political motion as all of them put on Memento Official’s EUnify hoodie, T-shirt, or crewneck, that are mediums of protest and a name to motion in themselves.

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On the entrance of every piece, a design mimics the European Union’s ring of stars flag — with one star lacking — whereas on the again the label provides the phrases “PROTECT PEACE,” alongside a closing small star.

Take a look at the lookbook within the gallery above, and choose up your individual piece of Memento Official’s opinion-wear on the Souvenir Official website or at its retailer in Berlin now.

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The put up Get Political With Souvenir Official’s “EUnify – Project Peace” Collection appeared first on Hypebeast.


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